Now, you’re really cookin’; possibly dedicating more time marketing your work than you spent writing it!
That’s the reality, if you want folks to know about you and your book.
So…it’s time to put some major effort into your virtual presence; fortunately, it’s pretty easy but takes time.
CLUE 5:
Wow the Web:
• Add a signature line to your emails, which includes your book title & links to booksellers
• Create an entertaining & informative web site, using your book’s cover, blurb, a book excerpt, your biography, book reviews, links to booksellers, etc.,
• Blog your head off (You can do this yourself for free using blogging software like WordPress or Blogger. Amazingly, it’s not that hard nor that technical.)
• Build your blog content for a few months (posting at least twice a week) and then list your blog with directories, like Technorati, Blogarama and dmoz
• Attend online chat rooms and social networking sites, like Facebook, Myspace and GoodReads, as well as other sites that are related to your book; for example, mystery authors frequent Crimespace
• Join specialty list serve groups; again, mystery authors love DorothyL
• Share links with other web sites.
If all this is a bit beyond you, don’t fret. At the very least, set up a blog.
It’s simple, it’s free and it can act as your website, your sounding board and your networking hub.
The simplicity, power and capabilities of blogging software have been a revelation for me so I urge you to get posting.
Only a couple of clues left…
Tags: self-promotion, writing how to

