Posts Tagged ‘multimedia storytelling’

MyShelf.com Loves UnnaturalStates

Monday, September 7th, 2009


It’s been a roller coaster few days. After receiving a negative review about our QUILLR®, UnnaturalStates, I was pretty down but kept repeating something my sister often quotes from Maeterlinck,

At every crossway on the road that leads to the future, each PROGRESSIVE SPIRIT is OPPOSED by a thousand men appointed to guard the past.

Then, something terrific: we received a fab review on MyShelf.com. Here’s an excerpt:

Nicola Furlong has stepped full-bodied into the twenty-first century with the release of Unnatural States, a multimedia internet venture based on her novel Thy Will Be Done. This is a very bold concept for an author.

Internet renderings have been around for awhile that combine stills and live action. But these are, for the most part, independent film shorts—I used to review them and other independent films for an indie film site. But Nicola Furlong's concept is quite unique. Not only are there stills and live action, but she has blocks of text like an eBook AND she also has a lot of music, written specifically for her novel...

...In Unnatural States, Nicola Furlong presents the story in short blocks of text that are often broken up with photographs of key characters. On some pages, a video widget appears, and you can click and watch a short scene between the actors. Music often plays on each page as you read, and sometimes songs are highlighted in special video segments. There are two full-length song segments, from John's upcoming concert...

... Quillr™, which is what Furlong is calling this blend of media, is touted for letting readers experience novels instead of just reading them or watching them as movies. I did enjoy the whole experience...

To read the full review, please visit: MyShelf Review of UnnaturalStates.

And to heck with those thousand men!

MULTIMEDIA STORYTELLING PLATFORM: QUILLR TRADE MARKED!

Thursday, August 27th, 2009

This is so cool. After sixteen months, quite some confusion and anxiety and a small whack of dough, we have a trade mark in Canada for the word we created to represent our interactive online multimedia stories: QUILLR.

Now, we may use the registered symbol ®, as in QUILLR®.

Getting this on our own was no small feat, let me tell you.

The initial application process was lengthy, costly and most confusing. And then months later, we had to revise our application, cross our fingers and wait mucho more. But now, after dropping another chunk of change, the process is finally complete and we’re trade markies!

logo for QUILLR®

logo for QUILLR®

The Marketing Multimedia Quillr Beat Goes On

Tuesday, August 25th, 2009

Well, it’s been an interesting couple of days. I’ve just started my marketing efforts and email pitched our new multimedia Quillr(tm), UnnaturalStates.com to a number of publishing gurus.

Lo and behold, we received a few positive comments/responses along with a couple of slap downs. Funny, the sting of the slaps lasts longer than the zing of joy. Go figure.

Anyway, I’m pleased to report that UnnaturalStates has been posited as possibly “The Shape of Things to Come” by Irish writer, Mick Rooney on his terrific blog POD, Self-Publishing and Independent Publishing ; check out
mickrooney-shape-of-things-to-come.

Also, Paul Biba kindly gave us a mention on two excellent sites: Teleread.org and E-bookvine’s Kindle Digest; click on
teleread-unnaturalstates-multimedia-novel.

Our sincere thanks to both gentlemen.

And now the Quillr(tm) marketing beat goes on. I’m going to find some scifi and horror readers who might be keen to sink their teeth into our multimedia experience…and live to tell about it!

Marketing the MultiMedia Beast

Sunday, August 16th, 2009
Demon Harry discovers news of the Chosen One through "fingertip" searching.

Okay, so now unnaturalstates.com is up and the work is over, right?

I wish.

After writing the novel, creating the multimedia enhancements and waiting for our tech guru to design and upload the QUILLR(tm) interactive storytelling platform, much more work looms ahead marketing our innovative idea.

So, how do you showcase an online interactive multimedia story? Well, it’s quite a challenge, given that the product is neither a book nor an ebook; it’s something original. That makes it totally cool but also formidable to promote as the QUILLR doesn’t fit into any standard “sales” category and the story is a mélange of genres (paranormal/religious/sci-fi/suspense).

Oh well, I’m going to turn these challenges into opportunities. After all, they represent different audiences. All I’ve got to do is find them. And I’ve made a start: pitching the site to a bunch of sci-fi book reviewers today.

That ought to pierce a few black holes. Wish me luck…